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Draw The Line Against Malaria

AR face filter

Creating an AR face filter as part of the global campaign Draw The Line Against Malaria.
In partnership with Malaria No More UK and Facebook.
The graphics in the filter are based on the visual language ‘Muundo’
created by

the artist Láolú Sebanjo.

Software: SparkAR



Whitespace - Dentsu Creative Edinburgh / Dentsu International

Elina Karadzhova
, Interaction and Motion Designer, Whitespace (DC UK)

Graeme Sutherland, Creative Production Director, Whitespace (DC UK)

Chris Davey, Head of Creative / ECD, Whitespace (DC UK)

Daniel Sytsma, Global Chief Design Officer, Isobar - dentsu

Michael Hamilton, Senior Manager Digital Marketing, Malaria No More UK

Zero Malaria

Awards & Recognition:

The Drum Roses '22
Innovative Use of Technology


The Drum Roses '22
Most Creative use of Media


Creativepool '22
Bronze & published in the annual 

FWA of the day

April '22

Cannes '22


The filter was submitted as part of a larger entry for Social Media Craft.

Scotish Design Awards '22



Lisbon International Advertising shortlisted for a Crow '22


Scan the QR code to try the Instagram filter
English and French versions available

Case Film

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